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Bodley & Associates, Inc. P.O. Box 366488 Bonita Springs, FL 34136 (239) 948-3789 office (239) 948-3790 fax
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Sales, Management & Technology Consultants |

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Reprinted from:
The First Annual C-Business 50 A Tribute to the Movers and Shakers of the Custom Industries
Eric Bodley Evangelist Bodley & Associates
No tribute to the influencers of the custom CE world would be complete without recognition of Eric Bodley’s work. A tireless educator, Bodley’s training sessions, seminars, speeches and articles are among the widely attended and highly regarded in the business. In addition to being a Past-President of CEDIA, Bodley works extensively with virtually every other trade group of consequence in the industry. His knowledge isn’t relegated solely to the ivory tower — he gets down in the trenches as well. His consulting group has trained over 200 specialty retailers and custom installation companies in management, sales operations, and installation strategies, and his IHAVS™ training program for effectively selling custom services at retail is the most widely used program of its type. Eric’s experience comes from doing: his own Florida-based Home Entertainment Design has already gone through many of the growth cycles that other companies aspire to, and his strategies on everything from proposal generation to when opening a showroom makes sense serve as models for system designers and C-tailers everywhere. |